{"product_id":"lets-get-real-or-lets-not-play-transforming-the-buyer-seller-relationship-mahan-khalsa-and-randy-illig","title":"Let's Get Real or Let's Not Play: Transforming the Buyer\/Seller Relationship - Mahan Khalsa and Randy Illig","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe new way to transform a sales culture with clarity, authenticity, and emotional intelligence .\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eToo often, the sales process is all about fear.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eCustomers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eMahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy; a salesperson must also help the client reduce costs, increase revenues, and improve productivity, quality, and customer satisfaction.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis book shares the unique FranklinCovey Sales Performance Group methodology that will help\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e·         Start new business from scratch in a way both salespeople and clients can feel good about \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e·         Ask hard questions in a soft way \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e·         Close the deal by opening minds\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUsed Book\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-testid=\"pagesFormat\"\u003e288 pages, Hardcover\u003c\/p\u003e\n\u003cp data-testid=\"publicationInfo\"\u003eFirst published July 15, 1999\u003c\/p\u003e","brand":"Brewberry Books","offers":[{"title":"Default Title","offer_id":42423533863006,"sku":null,"price":12.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0631\/0585\/9678\/files\/lgr.jpg?v=1769388889","url":"https:\/\/www.brewberrybooks.ca\/products\/lets-get-real-or-lets-not-play-transforming-the-buyer-seller-relationship-mahan-khalsa-and-randy-illig","provider":"Brewberry Books","version":"1.0","type":"link"}